Our Mission & Values

At Honor Bound FIT, we are committed to forging mission-ready members who embody discipline, resilience, and service. Our community includes veterans, first responders, and high-grit civilians dedicated to personal growth, physical excellence, and moral strength.

Total Funds Raised
$ 0
Funds Donated to Veteran Support Programs
$ 0
Food dontated to local food banks
0 Lbs
Donations to Local Charities
$ 0

Core Values

It is the duty of all nations to acknowledge,
obey, and be grateful to almighty God.

The United States Constitution is the greatest
political document ever written.

A man’s most sacred duty is to
protect women and children.

The obstacle is the way.
Growth is found in suffering.

Children belong to their parents.

Good Friends have hard conversations.

Regardless of environment, circumstances,
and opposition: individuals are responsible
for their own attitudes, behavior, and outcomes.

Surround yourself with good people
who hold you accountable to your values,
goals, and commitments.

Relentlessly pursue the things you suck at until
today’s challenges are tomorrow’s warm-ups.

Compare yourself to who you were
yesterday, not to who someone else is today.

Respect is given before it is earned.

Be useful.

Treat others not as you wish
to be treated, but how they wish to be treated.

Treat all people like individuals,
not obstacles or objectives.

Keith Linde

Strength & Conditioning | Mobility & Agility | Hypertrophy | Crossfit

With over two decades of expertise in health and wellness, mobility, sports, martial arts, and combat training, Keith is dedicated to guiding individuals on their journey to a more fulfilling life through improved health. His approach is rooted in a deep passion for empowering people to maintain their independence and delay the need for assisted living by equipping them with essential wellness tools.

“I want to provide the tools to stave off the nursing home and prolong independent living.”

He distinguishes himself from traditional personal trainers who focus on lengthy memberships and minimal guidance. Instead, he specializes in the transformation industry, committed to reshaping how athletes perceive and engage with wellness, training, food, and overall health.

His mission is to enhance lives through targeted fitness regimes, nutritional advice, and character development. He advocates that there is a superior way to live, starting with optimizing physical abilities and overall health, and he invites everyone to join him in transforming their lives, beginning with their health.

Rich Brown

Strength & Conditioning | Rucking

With 8 years of active duty service in the United States Marine Corps, including leading troops in combat overseas, advising foreign military and police, and teaching Marine Corps officers and officers of foreign militaries in subjects ranging from hand-to-hand combat to heavy weapon systems, leadership, and tactics, Brown’s passion for leadership and personal responsibility has served as the impetus to keep his business projects flourishing.

In addition to Honor Bound FIT, Rich leads Leftwich Global Protective Services, an executive protection business in Fredericksburg, VA. 

Rich’s main role at Honor Bound is business administration, compliance, and marketing. When he’s not protecting clients or getting fat behind a desk, you’ll find him in the squat rack or throwing weights like he’s mad at them.

Rich Brown of Honor Bound FIT

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